Who We Are

Neilson Financial Services Ltd (NFS) provides the UK market with a suite of innovative consumer focused life insurance products that enable UK individuals and families to easily and quickly get the financial protection they need. We offer substantial life insurance and a range of optional covers including cover for children, critical illness, total permanent disability, and accidental death, as well as guaranteed acceptance policies. We operate under two consumer brands – Smart Insurance and British Seniors Insurance Agency.

Smart Insurance and British Seniors Insurance Agency insurance policies are provided by Scottish Friendly Assurance Society Limited, one of Scotland’s longest standing Life Insurers, so our customers can be sure that their policy is backed by a respected and secure organisation.

Neilson Financial Services Values

Our core values are at the heart of everything we do at NFS. Each quarter, we recognise employees who truly live and breathe the values and ensure that they are front of mind for everyone.

• Customer Focused - we earn our customers’ loyalty by exceeding their expectations
• Results Driven – we are passionate about results – through hard work, continuous improvement, and a professional approach
• Team Spirited – as individuals we are good, but as a team we are better